From the situation to a useful next step.
Here is a possible starting point. In a conversation, we can clarify the circumstances and agree my involvement.
The prospect has a problem, but no clear priority · The problem is recognised, but its priority is unclear
Where we could start
I would separate acknowledged inconvenience from a funded business priority, then prepare questions that test whether the customer is likely to act.
What you would have
A go / investigate / defer recommendation with specific questions to resolve the uncertainty.
Who needs to be involved
The person facing the problem, a relevant business owner and whoever decides which initiatives receive attention.
Roles and decisions
The customer defines the priority. I help review the evidence and prepare the next questions.
Prepare an enquiry
This is an editable starting outline, not a submitted enquiry. Add your own circumstances.