# A good discovery call starts before the call.

You know your offer, and a customer is willing to talk. But without a purpose and a few useful questions, the discussion may become a product presentation that reveals little about the customer's actual business need.

[The first meaningful customer meeting is coming up](https://apiperson.com/sales/sales-discovery-upcoming/)

There is time to prepare, but no clear discovery objective.

[The last conversation went well, but taught us little](https://apiperson.com/sales/sales-discovery-thin-notes/)

There was rapport and enthusiasm, but almost no actionable discovery.

[Different stakeholders describe different needs](https://apiperson.com/sales/sales-discovery-different-voices/)

Several customer contacts seem to want different outcomes from the same solution.

All stories are fictional. They do not describe specific people, companies or projects. Any resemblance is coincidental.